OncoHealth – Teddy’s Happy Hour

Client:

OncoHealth

SERVICES PROVIDED

Event branding, live heat pressing, branded promotion & materials, promotional items & giveaways

PROJECT DESCRIPTION:

During the annual AMCP conference in Nashville, OncoHealth partnered with AMG to host a rooftop happy hour at Teddy’s Tavern. Set against the backdrop of downtown Nashville, the event embraced a rustic aesthetic that reflected the city’s signature charm and energy.

AMG managed the event from end to end, including venue coordination, logistics, guest experience planning, and onsite execution. We developed a cohesive creative direction that blended rustic graphics, warm tones, and playful branded details throughout the space.

AMG designed a suite of branded print and digital assets, including invitations, event signage, and promotional materials. Every touchpoint was intentionally crafted to align with both OncoHealth’s brand and the rooftop tavern atmosphere.

At the center of the experience was an live heat press sublimation activation operated by AMG, where guests customized sunglass cases to pair with their complimentary sunglasses giveaway. Attendees selected from six exclusive case designs, each inspired by Nashville motifs and event branding, while the custom printing happened live onsite. The activation created an engaging, personalized moment that guests could immediately enjoy throughout the evening on the rooftop.

By combining immersive event design, strategic branding, and interactive personalization, AMG helped OncoHealth create a standout experience during one of the industry’s busiest conference weeks—leaving guests with both meaningful connections and a lasting impression of the brand.